The Master Switch

The Master Switch Author Tim Wu
ISBN-10 9780857892126
Year 2010-11-01
Pages 300
Language en
Publisher Atlantic Books Ltd
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The Internet Age: on the face of it, an era of unprecedented freedom in both communication and culture. Yet in the past, each major new medium, from telephone to satellite television, has crested on a wave of similar idealistic optimism, before succumbing to the inevitable undertow of industrial consolidation. Every once free and open technology has, in time, become centralized and closed; as corporate power has taken control of the 'master switch.' Today a similar struggle looms over the Internet, and as it increasingly supersedes all other media the stakes have never been higher. Part industrial expos, part examination of freedom of expression, The Master Switch reveals a crucial drama - full of indelible characters - as it has played out over decades in the shadows of global communication.

The Master Switch

The Master Switch Author Tim Wu
ISBN-10 9780307594655
Year 2010-11-02
Pages 384
Language en
Publisher Vintage
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A New Yorker and Fortune Best Book of the Year Analyzing the strategic maneuvers of today’s great information powers–Apple, Google, and an eerily resurgent AT&T–Tim Wu uncovers a time-honored pattern in which invention begets industry and industry begets empire. It is easy to forget that every development in the history of the American information industry–from the telephone to radio to film–once existed in an open and chaotic marketplace inhabited by entrepreneurs and utopians, just as the Internet does today. Each of these, however, grew to be dominated by a monopolist or cartel. In this pathbreaking book, Tim Wu asks: will the Internet follow the same fate? Could the Web–the entire flow of American information–come to be ruled by a corporate leviathan in possession of "the master switch"? Here, Tim Wu shows how a battle royale for Internet’s future is brewing, and this is one war we dare not tune out.

The Master Switch

The Master Switch Author Tim Wu
ISBN-10 9780307269935
Year 2010
Pages 366
Language en
Publisher Knopf
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A history of the industrial wars behind the rise and fall of the 20th century's leading information empires traces how such giants as Hollywood, the broadcast networks and AT&T introduced major new mediums that were eventually centralized in ways that profoundly shaped America's communications practices.

The Attention Merchants

The Attention Merchants Author Tim Wu
ISBN-10 9781782394846
Year 2017-01-05
Pages 403
Language en
Publisher Atlantic Books
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Attention merchant: an industrial-scale harvester of human attention. A firm whose business model is the mass capture of attention for resale to advertisers. In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the 'attention merchants', contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the byproduct of recent inventions but the end result of more than a century's growth and expansion in the industries that feed on human attention. From the pre-Madison Avenue birth of advertising to TV's golden age to our present age of radically individualized choices, the business model of 'attention merchants' has always been the same. He describes the revolts that have risen against these relentless attempts to influence our consumption, from the remote control to FDA regulations to Apple's ad-blocking OS. But he makes clear that attention merchants grow ever-new heads, and their means of harvesting our attention have given rise to the defining industries of our time, changing our nature - cognitive, social, and otherwise - in ways unimaginable even a generation ago.

Who Controls the Internet

Who Controls the Internet Author Jack Goldsmith
ISBN-10 0198034806
Year 2006-03-17
Pages 238
Language en
Publisher Oxford University Press
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Is the Internet erasing national borders? Will the future of the Net be set by Internet engineers, rogue programmers, the United Nations, or powerful countries? Who's really in control of what's happening on the Net? In this provocative new book, Jack Goldsmith and Tim Wu tell the fascinating story of the Internet's challenge to governmental rule in the 1990s, and the ensuing battles with governments around the world. It's a book about the fate of one idea--that the Internet might liberate us forever from government, borders, and even our physical selves. We learn of Google's struggles with the French government and Yahoo's capitulation to the Chinese regime; of how the European Union sets privacy standards on the Net for the entire world; and of eBay's struggles with fraud and how it slowly learned to trust the FBI. In a decade of events the original vision is uprooted, as governments time and time again assert their power to direct the future of the Internet. The destiny of the Internet over the next decades, argue Goldsmith and Wu, will reflect the interests of powerful nations and the conflicts within and between them. While acknowledging the many attractions of the earliest visions of the Internet, the authors describe the new order, and speaking to both its surprising virtues and unavoidable vices. Far from destroying the Internet, the experience of the last decade has lead to a quiet rediscovery of some of the oldest functions and justifications for territorial government. While territorial governments have unavoidable problems, it has proven hard to replace what legitimacy governments have, and harder yet to replace the system of rule of law that controls the unchecked evils of anarchy. While the Net will change some of the ways that territorial states govern, it will not diminish the oldest and most fundamental roles of government and challenges of governance. Well written and filled with fascinating examples, including colorful portraits of many key players in Internet history, this is a work that is bound to stir heated debate in the cyberspace community.

Consent of the Networked

Consent of the Networked Author Rebecca MacKinnon
ISBN-10 9780465029297
Year 2012-01-31
Pages 320
Language en
Publisher Hachette UK
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The Internet was going to liberate us, but in truth it has not. For every story about the web’s empowering role in events such as the Arab Spring, there are many more about the quiet corrosion of civil liberties by companies and governments using the same digital technologies we have come to depend upon. Sudden changes in Facebook’s features and privacy settings have exposed identities of protestors to police in Egypt and Iran. Apple removes politically controversial apps at the behest of governments as well as for its own commercial reasons. Dozens of Western companies sell surveillance technology to dictatorships around the world. Google struggles with censorship demands from governments in a range of countries—many of them democracies—as well as mounting public concern over the vast quantities of information it collects about its users. In Consent of the Networked, journalist and Internet policy specialist Rebecca MacKinnon argues that it is time to fight for our rights before they are sold, legislated, programmed, and engineered away. Every day, the corporate sovereigns of cyberspace make decisions that affect our physical freedom—but without our consent. Yet the traditional solution to unaccountable corporate behavior—government regulation—cannot stop the abuse of digital power on its own, and sometimes even contributes to it. A clarion call to action, Consent of the Networked shows that it is time to stop arguing over whether the Internet empowers people, and address the urgent question of how technology should be governed to support the rights and liberties of users around the world.

Streaming Sharing Stealing

Streaming  Sharing  Stealing Author Michael D. Smith
ISBN-10 9780262034791
Year 2016-08-05
Pages 232
Language en
Publisher MIT Press
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How big data is transforming the creative industries, and how those industries can use lessons from Netflix, Amazon, and Apple to fight back.

The American Television Industry

The American Television Industry Author Michael Curtin
ISBN-10 9781844575756
Year 2009-11-11
Pages 208
Language en
Publisher Palgrave Macmillan
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In an age of proliferating choices, television nevertheless remains the most popular medium in the United States. Americans spend more time with TV than ever before, and many 'new media' forms, such as blu-ray movies, Hulu videos, and Internet widgets, are produced and delivered by the world's most lucrative and powerful television industry. Yet that industry has undergone profound changes since the 1980s, moving from a three-network oligopoly to a sprawling range of channels and services dominated by a handful of major conglomerates. Viewers can now access hundreds of channels at all hours of the day and can search and select from hundreds of thousands of individual programmes on video and Internet services. This diversity has fragmented the size of television audiences and transformed relationships between viewers and television companies. Unlike the first fifty years of television, today's industry leaders can no longer rely on mass audiences and steady revenue flows from big-budget advertisers, and this in turn affects their programming and production strategies. The American Television Industry offers a concise and accessible introduction to TV production, programming, advertising and distribution. Michael Curtin and Jane Shattuc outline how programmes are made and marketed, and provide an insightful overview of key players, practices and future trends. Although star-driven dramas and comedies continue to attract a great deal of critical praise and audience attention, television is increasingly characterised by niche programming services, that, with modest production budgets, compete for audience attention. In this environment, reality TV genres have emerged as attractive programming alternatives for cable services such as the History Channel and the Food Network. Moreover, programming is increasingly delivered on an a la carte, on-demand basis to a diverse array of viewing devices, such as iPods and cell phones. The book analyses the corporate strategies, technological innovations and cultural transformations that have driven changes in industry strategy, discourse and practice. Making reference to numerous case examples, the authors identify definitive trends and describe key players in industry and government. These are indeed vibrant but unstable times for the American television industry and this volume explains the major forces that will shape the future of the medium in North America and around the world.

Open Networks Closed Regimes

Open Networks  Closed Regimes Author Shanthi Kalathil
ISBN-10 9780870033315
Year 2010
Pages 218
Language en
Publisher Carnegie Endowment
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As the Internet diffuses across the globe, many have come to believe that the technology poses an insurmountable threat to authoritarian rule. Grounded in the Internet's early libertarian culture and predicated on anecdotes pulled from diverse political climates, this conventional wisdom has informed the views of policymakers, business leaders, and media pundits alike. Yet few studies have sought to systematically analyze the exact ways in which Internet use may lay the basis for political change. In O "pen Networks, Closed Regimes, " the authors take a comprehensive look at how a broad range of societal and political actors in eight authoritarian and semi-authoritarian countries employ the Internet. Based on methodical assessment of evidence from these cases --China, Cuba, Singapore, Vietnam, Burma, the United Arab Emirates, Saudi Arabia, and Egypt --the study contends that the Internet is not necessarily a threat to authoritarian regimes.

Pax Technica

Pax Technica Author Philip N. Howard
ISBN-10 9780300213669
Year 2015-04-28
Pages 352
Language en
Publisher Yale University Press
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Should we fear or welcome the internet’s evolution? The “internet of things” is the rapidly growing network of everyday objects—eyeglasses, cars, thermostats—made smart with sensors and internet addresses. Soon we will live in a pervasive yet invisible network of everyday objects that communicate with one another. In this original and provocative book, Philip N. Howard envisions a new world order emerging from this great transformation in the technologies around us. Howard calls this new era a Pax Technica. He looks to a future of global stability built upon device networks with immense potential for empowering citizens, making government transparent, and broadening information access. Howard cautions, however, that privacy threats are enormous, as is the potential for social control and political manipulation. Drawing on evidence from around the world, he illustrates how the internet of things can be used to repress and control people. Yet he also demonstrates that if we actively engage with the governments and businesses building the internet of things, we have a chance to build a new kind of internet—and a more open society.

Hatching Twitter

Hatching Twitter Author Nick Bilton
ISBN-10 9781444761962
Year 2013-11-05
Pages 232
Language en
Publisher Hachette UK
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New York Times Bestseller Wall Street Journal Business Bestseller Evening Standard pick Favourite Books of 2013, Sunday Business Post THE ULTIMATE 21ST CENTURY BUSINESS STORY Ev told Jack he had to 'chill out' with the deluge of media he was doing. 'It's bad for the company,' Ev said. 'It's sending the wrong message.' Biz sat between them, watching like a spectator at a tennis match. 'But I invented Twitter,' Jack said. 'No, you didn't invent Twitter,' Ev replied. 'I didn't invent Twitter either. Neither did Biz. People don't invent things on the Internet. They simply expand on an idea that already exsists.' Since 2006, Twitter has grown from the accidental side project of a failing internet start-up, to a global icon that by 2013 had become an $11.5bn business. But the full story of Twitter's hatching has never been told before. In his revelatory new book, New York Times journalist Nick Bilton takes readers behind the scenes of Twitter as it grew at exponential speeds, and inside the heads of the four hackers who created it: ambitious millionaire Evan Williams; tattooed mastermind Jack Dorsey; joker and diplomat Biz Stone; and Noah Glass, the shy but energetic geek who invested his whole life in Twitter, only to be kicked out and expunged from the company's official history. Combining unprecedented access with exhaustive investigative reporting, and drawing on hundreds of sources, documents and internal e-mails, HATCHING TWITTER is a blistering drama of betrayed friendships and high-stakes power struggles. A business story like no other, it will shock, expose and inspire.

The End of Ownership

The End of Ownership Author Aaron Perzanowski
ISBN-10 9780262035019
Year 2016-11-04
Pages 264
Language en
Publisher MIT Press
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An argument for retaining the notion of personal property in the products we "buy" in the digital marketplace.

The Music Industry

The Music Industry Author Patrik Wikström
ISBN-10 9780745645704
Year 2014-01-21
Pages 242
Language en
Publisher John Wiley & Sons
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The music industry is going through a period of immense change brought about in part by the digital revolution. What is the role of music in the age of computers and the Internet? How has the music industry been transformed by the economic and technological upheavals of recent years, and how is it likely to change in the future? This thoroughly revised and updated new edition provides an international overview of the music industry and its future prospects in the world of global entertainment. Patrik Wikström illuminates the workings of the music industry, and captures the dynamics at work in the production of musical culture between the transnational media conglomerates, the independent music companies and the public. New to this second edition are expanded sections on the structure of the music industry, online business models and the links between social media and music. Engaging and comprehensive, The Music Industry will be a must-read for students and scholars of media and communication studies, cultural studies, popular music, sociology and economics.

Intellectual Privacy

Intellectual Privacy Author Neil Richards
ISBN-10 9780199946143
Year 2014-11-13
Pages 220
Language en
Publisher Oxford University Press, USA
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"Neil Richards argues that when privacy and free speech truly conflict, free speech should almost always win, but contends that, contrary to conventional wisdom, speech and privacy are only rarely in conflict"--

After Broadcast News

After Broadcast News Author Bruce A. Williams
ISBN-10 9781139501576
Year 2011-09-26
Pages
Language en
Publisher Cambridge University Press
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The new media environment has challenged the role of professional journalists as the primary source of politically relevant information. After Broadcast News puts this challenge into historical context, arguing that it is the latest of several critical moments, driven by economic, political, cultural and technological changes, in which the relationship among citizens, political elites and the media has been contested. Out of these past moments, distinct 'media regimes' eventually emerged, each with its own seemingly natural rules and norms, and each the result of political struggle with clear winners and losers. The media regime in place for the latter half of the twentieth century has been dismantled, but a new regime has yet to emerge. Assuring this regime is a democratic one requires serious consideration of what was most beneficial and most problematic about past regimes and what is potentially most beneficial and most problematic about today's new information environment.